Do you think you
would get more listings if you could offer a certificate valued up to
$10,000 CASH at closing? That's what we do and it
works! We
can even offer buyers certificates valued in $1000 increments when they
buy through us.
How do we do this? We use some of our marketing money to purchase
these certificates for our
clients. At closing we can give these certificates to our
clients. These certificates work similar to airline miles or
money-off coupons. People often forget to claim their
rewards, while others lose or destroy the required documents needed to
make a valid claim. Only those who remember to redeem their
certificates and follow the terms and conditions of the program can
redeem their certificate. Because not everyone redeems their
certificates, those that do can redeem them for more money than our
cost of the certificate.
Who pays for the program? At our office we use some of our
marketing money to buy these certificates. In our office, if our
client doesn't
receive an acceptable offer within 60 days of listing with us, when the
property does sell, at closing, we give our client a certificate valued
up to $10,000. This certificate can be redeemed for CASH!.
Surprisingly, most people don't follow the
terms and conditions to redeem the certificates. Those that do
can redeem the certificate. Because of this program our office
was able to increase our standard listing commission rate to 8
percent. Most sellers gladly pay the higher commissions when they
hear
about the services we offer and these certificates. And with
those clients that balk at the higher
commission, we can negotiate and still market their house at a reduced
rate by limiting our marketing expenses and not offering these
certificates. Its a great opportunity for
everyone. With the higher commission we charge we have extra
marketing money that we can use to pay for the program and for a
broader marketing program. We can
even give buyers certificates valued in $1000 increments as a house
warming gift. Its a
win-win
situation for everyone.
This program is administered by independent third-party adminstrator
with over 33 years experience. All our office does is buy the
certificates, and give them to our clients at closing. The
third-party adminstrator handles all details of the certificate
redemption.
If you would like to learn more about this great,
great marketing tool, fill out the form below and submit your contact
information.
Enter your name, address, phone number,
and email address.